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	<title>Mark Dillon &#187; lettering</title>
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		<title>Pepsi vs. Coke &#8211; The Logo Version</title>
		<link>http://markandmiss.com/mark/2009/10/pepsi-vs-coke-the-logo-version/</link>
		<comments>http://markandmiss.com/mark/2009/10/pepsi-vs-coke-the-logo-version/#comments</comments>
		<pubDate>Thu, 22 Oct 2009 18:39:01 +0000</pubDate>
		<dc:creator>Mark Dillon</dc:creator>
				<category><![CDATA[design]]></category>
		<category><![CDATA[lettering]]></category>
		<category><![CDATA[logos]]></category>

		<guid isPermaLink="false">http://www.markandmiss.com/mark/?p=1545</guid>
		<description><![CDATA[Picture the logo for Pepsi in your mind. Now picture the logo for Coca-Cola. Which one is clearer? I bet Coca-Cola is—and the following image explains why. Aside from the hiccup in 1985, the logo for Coca-Cola has essentially used the same basic lettering throughout it&#8217;s 100+ year history. Pretty impressive.]]></description>
			<content:encoded><![CDATA[<p>Picture the logo for <em>Pepsi</em> in your mind. Now picture the logo for <em>Coca-Cola</em>. Which one is clearer? I bet <em>Coca-Cola</em> is—and the following image explains why. Aside from the hiccup in 1985, the logo for Coca-Cola has essentially used the same basic lettering throughout it&#8217;s 100+ year history. Pretty impressive.</p>
<p><a href="http://www.markandmiss.com/mark/wp-content/uploads/2009/08/coke_pepsi_chart_revised.jpg"><img class="aligncenter size-large wp-image-1546" title="coke_pepsi_chart_revised" src="http://www.markandmiss.com/mark/wp-content/uploads/2009/08/coke_pepsi_chart_revised-341x1024.jpg" alt="coke_pepsi_chart_revised" width="341" height="1024" /></a></p>
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